When users struggle to find the information they need, it can lead to inefficiencies, increased operational costs, and even missed opportunities for timely care.
In the health and social care sector, having an efficient and intuitive website search is crucial for connecting users with the information and services they need. But what if you could take it a step further? Imagine a search that not only understands your users' questions but also anticipates their needs and provides personalised results. Now imagine that the answers it gives are based only on your organisation’s information meaning it is trusted buy you and your users and they no longer need to pick up the phone or send an email.
In this post, we'll explore the top 7 ways conversational AI search can transform your organisation's website search, improving access to care, reducing phone calls, and driving better outcomes for patients and clients. Let's dive in and unlock the potential of your website search!
AI search delivers tailored, easy-to-read paragraph responses on screen, eliminating the need to trawl through mountains of links for the right answer.
AI search provides tailor responses based on information the user provides about themselves. Depending on your use case, and user consent, it can be designed to use context information (place, name, age etc) from earlier searches, or previous search sessions to refine and improve search accuracy.
AI Search is expert in taking large quantities of information and summarising meaning users can quickly find the information they need and disregard the rest
AI search allows the user to keep digging into a specific topic for more and more information using natural language used in everyday conversation.
As long as the sources are approved by the organisation, they can be used within an answer to a question. AI can be tuned by you to follow boundaries that you specify.
Although AI search tools rephrase information, when implemented properly, it is possible to follow links back to the original source meaning users can fact check the information if they want to.
By looking at what your users look for as a group you can see what is missing on your website and add the information. This may be adding depth to a topic or providing information that is missing altogether.
Quite simply, generative AI can revolutionise your website search, making it more intuitive, personalised, and efficient. By implementing AI search, you can improve access to care, reduce operational costs, and enhance user satisfaction.
Contact Sitekit today to learn how we can help you implement AI search and unlock the full potential of your website. Let's work together to create a seamless and effective search experience for your users!